Insights

Wellness-driven sustainability is driving renter decisions across the country. Here's why sustainability lifestyle motivations are more powerful than ever. 

Templates Aren't Cutting it in Multifamily Anymore. Here’s why custom go-to-marketing efforts are king in leasing faster and for premium rents. 

This week, we're getting real about the value of early engagement in today's renters. 

This week, we're breaking down the leasing mistake we see far and wide across multifamily: entry level leasing.

The multifamily housing market is set for a strong recovery in 2025, driven by stabilizing interest rates, rising demand from Gen Z, and improved financing conditions.

This week, we're digging into multifamily email marketing with personalized, engaging campaigns that stand out in crowded inboxes.

Learn how boutique apartments offer personalized experiences, authentic connections, and flexibility that corporate developments can't match.